The third chapter is one of those ideas that pegs the originality meter. The concept? To use hypnosis as a pathway to the unconscious. To photograph people who, thanks to hypnotist Joel Elfman, have reached the state of a trance where they are able to visualize the camera as a beloved person.

This is a rare view of the human psyche and one which Seckler captures straightforwardly, elegantly, without apologies. The love of a baby being born, the love of a spouse that had passed away, even the love of one’s self – these are seen from a completely new perspective. The subject is in touch with his or her feelings in a way totally different from the “say cheese” or even “think about…” approach.

See TheTrueLoveProject.com for his photographs. Here is the making of the project:

The True Love Project from Zack Seckler on Vimeo.

Read Part 1 Read Part 2

3 Responses to “Zack Seckler: Part 3 – The True Love Project”

1. Trackback - Cheap Internation Call >> How to make cheap international call says:

   November 19, 2009 at 6:06 pm

   ,..] blog.profoto-usa.com is one great source of information on this topic,..]
2. Chris Buck at The FStop | Profoto Blog says:

   January 29, 2010 at 10:10 am

   [...] our previous encounters with Zack here, here and [...]
3. Zack Seckler Photography » Blog Archive » Profoto Feature & Podcast says:

   January 29, 2010 at 8:29 pm

   [...] on my work and my founding and publishing of The F STOP (my photography e-zine). Part #1 Part #2 Part #3 [...]